Heineken has launched a reward based promotion on the SnippCheck and SnippRewards platform to drive excitement with shoppers around gifting and engaging with friends and family.
Consumers who purchase at least one qualifying product at Walmart can submit a picture of their receipt by texting in any of the multiple keywords to 811-811. Once validated, the consumer will receive a Gameplay Code and link to https://www.heinekengiftxchange.com/ for a chance to win prizes.
The promotion will run from November 30, 2015 through December 31, 2015.
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